Wednesday, November 2, 2011

Comparison of Spiderman 3 Teaser/Theatrical

In this post and the next i am comparing the difference between theatrical and teaser trailers to understand their conventions and layouts so i will have a better understanding of what to put in mine






Spiderman 3 – Teasers/Theatrical

It seems typical of this type of film to have a teaser trailer as it is part of a sequel so already has an existing audience.

Some of the things that I have noticed in this teaser trailer is that it is mostly captions on screen 'how long can any man fight the darkness'. The trailer already has a lack of narrative information unlike the the theatrical trailers which usually consist of a heavy amount of narrative information.
The music in this trailer seems to be quite dominant in telling the story with 1/2 second scenes from the film quickly edited. The trailer doesn't seem to give any specific date release, it only seems to say 'next summer' which is quite ambiguous but is normal for a teaser trailer. There is also hardly any dialogue in the trailer. 

In the theatrical trailer, I can already see in the first few seconds that the takes are longer, the  music seems less dominant in telling the narrative story. Near the beginning of the trailer is already tells you the company that produced it 'Columbia'. In this trailer it is also apparent from the beginning that there is a heavy amount of dialogue, more so than the teaser trailer which gives away much more narrative information. The end of the trailer also gives away some billing credits.


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